What Nike teaches insurance agents about branding

People don’t choose the best insurance agent — they choose the one they remember.

In this episode, we break down what Nike gets right about branding and why the same principles matter more than ever for insurance agents heading into 2026. From perception and trust to storytelling and consistency, we unpack why branding beats credentials every time.

If you’re tired of competing on price, features, or “being better,” this episode will change how you think about growth.

In this episode, we cover:

  • Why being the “best” agent isn’t enough

  • What Nike teaches us about trust and familiarity

  • How branding influences buying decisions

  • What agents should focus on going into 2026

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How to Build a Scalable Agency Brand

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How to build a Referral Engine by March